I come from a marketing background, so I know that you canÕt just open a retail florist shop and expect customers to come flooding in.

When we started planning for the opening of Big Buds Premier Florist, we were well aware of the need to take full advantage of every possible marketing opportunity including utilising our delivery van for more than just deliveries.

For us itÕs an integral part of our ongoing promotional campaign, and it acts as a mobile billboard on a daily basis. The fully-wrapped sign writing and the personalised number plate, especially being in hot pink, work perfectly with our vibrant logo.

I have to say it has worked a treat; we turn heads where ever we go. Little old ladies get excited when they see us arrive at their door, and even the growers at the markets know exactly who we are and what weÕre about.

For beautiful flowers and gifts, delivered across Sydney, you canÕt go past Big Buds.

Phone 1 300 BIG BUDS or order online www.bigbuds.com.au